Negotiation Skills

Great joy of success. That's what every good "seller" has to feel when he closes a deal. With this training, we will help you to re-discover this joy, and thus increase the efficiency and effectiveness of your sales teams. We will go through the sales style diagnosis with an emphasis on relationship and business. Their mutual synergy is the path to sustainable sales. We will teach you the different phases and techniques of effective negotiation, how to prepare yourself well and how to use arguments.


Key learning points of the course:

  • Explanation and basic examples of using SPIN method in sales;
  • Sales style diagnostics;
  • Building customer relationships for re-sale;
  • Structure of sales talk;
  • Assertiveness and communication in sales;
  • Active listening as a basis for identifying customer needs;
  • Shopping signals leading to a sales deal;
  • Role of questions in effective negotiation;
  • Culture of social behavior and business etiquette, image;
  • Fundamentals and Principles of Effective Key Account Manager;
  • Stress management in sales.

The course is run in Czech.

Price: CZK 8,900 + VAT



Kamila Menšíková

Training Coordinator, PwC's Academy, PwC Czech Republic

Tel: +420 735 701 535

Michal Vychodil

Head of PwC's Academy, PwC Czech Republic

Tel: +420 602 589 530

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