About Us

Company Management

Jiří Moser

Country Managing Partner and CEE Advisory leader

Jiří Moser has been the Managing Partner in PwC Czech Republic since April 2010. His current task is to lead the company towards digitalisation and he also specialises in Data Analytics.

Jiří Moser has devoted his whole professional career so far to PwC. He started in 1994 in Assurance Services in then-Coopers & Lybrand. His internship in the London office of PwC UK was one of the reasons that lead him to gradually shift his focus towards advisory services in the area of risk management and performance improvement. In 2001, he became a Partner in Corporate Performance Improvement in the Czech Republic and two years later, he became Corporate Performance Improvement Leader for Central and Eastern Europe. In 2006, he was appointed Advisory Services Leader in the Czech Republic.

Jiří Moser holds a doctorate from the School of Mathematics and Physics of Charles University, in the area of physical processes modelling (1993). He is a member of the Association of Chartered Certified Accountants (ACCA) and a certified information systems auditor (CISA).

Jiří Moser likes to spend his spare time with his family and also enjoys travelling and sports. He has also had a life-long interest in Asian cultures and martial arts.

Lead Partners

Miroslav Bratrych

Lead Partner, Advisory Services

Miroslav Bratrych is a senior partner and Advisory Services Leader. He is responsible for coordinating the individual teams of consultants and providing transaction consultancy to clients. Miroslav Bratrych specialises in M&A (mergers and acquisitions) and due diligence. The wide range of his expertise includes fields such as automotive industry, energy sector, machine industry, railway and air transport.
Since the beginning of his career with PwC, dating back to 1996, Miroslav Bratrych has gained extensive experience in the M&A area, which typically includes consultancy services for acquisition of local companies by large international strategic or financial investors and also assisting the owners of local companies with disposal of their assets.
Clients highly value his commercial approach to transactions, awareness of industry issues as well as his expertise covering the entire transaction process – from initial bids to finalizing share purchase agreements. Miroslav's recent projects include for example appraisal and transaction support provided to the Czech Railways in connection with the sale of 440 railway stations to SŽDC, various transactions projects for the EPH Group, the Advent International private equity fund and many other entities.
Miroslav Bratrych’s main interests include history and sports.

Jiří Zouhar

Lead Partner, Assurance Services

Jiří Zouhar joined PwC in 1998 and became a partner in the audit department in 2010. During his practice, he gained experience in providing audit and other advisory services to international and local clients operating in various areas within the CEE region and the United States.
Jiří Zouhar also leads a group of PwC specialists in the Czech Republic specializing in the automotive industry. In the CEE region and the Czech Republic, he was also responsible for transforming audit in the context of the current evolution of the economic environment and a.k.a megatrends, the development of a shared services center and CSR activities and long-term sustainability.
Jiří Zouhar studied economics at the University of Economics in Prague. He holds the international audit and accounting qualifications of FCCA and CPA (USA). Jiří is married, has three children and affection for intense sports experiences.

Jan Tokarski

Lead Partner at Tax&Legal Services

Jan Tokarski studied law at the University of Warsaw. He joined PwC Poland in 2004 and has been a partner there since 2018. His career is focused particularly on legal aspects of taxes and on litigation concerning tax and customs authorities. At PwC Poland, he was responsible for strategies, transformation and digital upskilling.
Being the Lead Partner at Tax&Legal Services (TLS) within the leadership of PwC, Jan represents all teams of tax advisors as well as the PwC Legal law firm.

Petr Ložek

Lead Partner, Technology Consulting

Petr Ložek has worked as a consultant for over 20 years. He focuses primarily on financial services and technology consultancy. He has worked for most leading banking and insurance groups in the region of Central Europe and has been engaged in numerous technology transformation projects.
The main areas of his expertise include IT and digitising strategies, multi-channel solutions, process automation and digitisation, business intelligence solutions and core banking transformations.
Before joining PwC, Petr Ložek worked for Accenture as the Managing Director, where he was responsible for key accounts in the area of financial services in the Czech and Slovak Republics, Hungary and Romania.
Petr Ložek believes that the principal advantage of PwC compared to classic technology suppliers lies in PwC’s ability to pair technical skills with in-depth knowledge of the individual sectors, commercial perspective and regulatory issues, data analysis skills and, where relevant, also legal and tax aspects, whereby it can provide its clients with a comprehensive service package.
Petr Ložek is married and has two children. His hobbies include playing golf and running.

David Borkovec

Market Leader for Czech Republic

David Borkovec joined PwC in 1999; he became a partner in Tax and Legal Department in 2010. He specializes in providing consultancy services concerning international and Czech tax issues and transfer pricing.
He is a chartered tax consultant, a member of the Chamber of Tax Advisors of the Czech Republic and also a court-appointed expert in the fields of taxes, customs duties and levies. He is also a member representing the Czech Republic in the independent expert body for the purpose of establishment of an advisory committee pursuant to the EU Convention establishing the procedure to resolve double taxation cases (the EU Tax Arbitration Convention).
He was honoured as the best tax consultant in the Czech Republic in the area of transfer pricing for the years 2012 and 2013. David Borkovec graduated with a degree in Economics from the University of Economics in Prague. In 2014, he completed the Advanced Management Program at the Harvard Business School, Harvard University. He is married and has two children.