How a deeper understanding of human behaviour can transform your business
PwC’s behavioral insights practice looks at using the science and knowledge of human behaviour to decide how to solve problems in order to get the best outcome for customers, employees and citizens. In the digital era, many businesses are faced with disruption from new and emerging technologies
While this innovation is exciting and is changing how we work it’s only part of the equation.
Your people and processes are key to successful business transformation but are often overlooked. The value of truly understanding human behaviour across your organization is imperative to setting up your organization for success.
Our behavioural toolkit uses the power of applied science and data driven insights from reality to help you work towards your strategic initiatives.
Gallup research shows that companies applying behavioural insights principles outperformed peers by 85% in sales growth and more than 25% in gross margin during a one-year period.
We have over 35 Canadian case studies and many more globally.