Intelligence in the moment

How can you harness data and analytics to deliver more value for your business?

The power of data-led insight today lies in its ability to add business value to every part of the value chain and to every area of business decision making.


The opportunity

Because of the ever-increasing influx of data, executives can have access to radically more information about their businesses, customers, employees, markets and even complex economic dynamics. But most business leaders only tap into a fraction of the data available to them to gain new insights and inform strategic decision-making.



Breakthroughs will come to those who master the full potential of data and analytics. Unlock the opportunities our connected world provides.



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  • Grow your business
  • Operate effectively
  • Manage risk
  • Make better business decisions
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Grow your business

Using data and analytics, you can:

  • identify growth opportunities from existing capabilities and through expansion
  • stimulate innovation to develop new products and services and rapidly bring them to market
  • anticipate customer behaviours and make the most of customer lifetime value and profitability
  • enhance buyer-facing interactions by analyzing behaviours from digital sources to customize products and content for customers
  • identify and make the most of deals by making better decisions around suitable markets, anticipating risks and meeting strategic objectives
Data-driven organizations are three times more likely to report significant improvements in their decisions around innovation, growth and competitive advantage.
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Operate effectively

Data and analytics can help you:

  • predict and anticipate the impact of economic, market and regulatory forces on your business strategy and results
  • improve your day-to-day decision making process
  • gain operational efficiency by using emerging technologies and operational and financial analytics to make data-driven decisions across the organization
  • transform human capital by building a workforce analytics capability including strategic workforce planning, predictive human capital analytics, reward modelling and mobility analytics
  • create a more efficient tax function and use tax reporting data to drive better business decisions
Making your tax function more effective
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Redesign, redefine, and redeploy tax to be a strategic business asset
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Manage risk

A data-led approach can help you:

  • improve the integrity of your business information sources and outputs
  • reduce compliance risks
  • transform your response to regulatory requirements so that compliance becomes a competitive advantage
  • continuously monitor your systems and provide real-time reporting
  • identify unusual or high-risk activity
  • protect against cyber breaches, fraud and theft
  • quickly respond to breaches and threats
Reduce risks and convert data into actionable, enterprise-wide intelligence
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Prevent, investigate and remediate issues arising from regulatory, legal and commercial minefields
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Managing market credit and insurance risk
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Financial technology

Make better business decisions

Use data-led analysis to:

  • inform strategic decisions and increase decision-making speed and sophistication
  • map decisions to shareholder value
  • simulate how trends and strategic alternatives affect the business and operating model
  • quantify the improvements from more robust decision-making, and adopt a "pilot first" mentality to learn quickly from those and then scale
Mastering the art of decision making, powered by science
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Enable better decision making with the right information and tools: business modeling and valuations.
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Businesses that are using data and analytics effectively are gaining competitive advantage and are also seeing strong return on investment.


How data and analytics can add more value to your business.

  • Overview
  • Discover
  • Trust
  • Describe
  • Predict
  • Optimize
  • Empower
  • Embed
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What value exists in your data?

We can help you set your data and analytics priorities by:

  • evaluating the quality and potential business value of the data you current use
  • supporting you with data collection, preparation and cleansing
  • assessing the potential of your data for example around profiling, segmentation and benchmarking


Can you trust your data?

We can help you improve trust and confidence in your data, systems and processes through:

  • reviewing your data sources, data management, security and privacy practices
  • reviewing your business systems to ensure the right controls and monitoring practices are in place
  • re-performing your business processes to check the accuracy of information being reported


What happened and why?

We can help you discover hidden insight within your data through:

  • designing and delivering business information output with user-friendly interfaces to show what is happening in your business
  • combining data sets to reveal trends, patterns, triggers and causal relationships to begin to explain the important ‘why’ questions


What might happen next?

We can help you anticipate opportunities and risks more effectively through:

  • combining past data patterns with industry and company knowledge, to more accurately anticipate the future
  • building an automated and embedded solution that updates as new data comes in and so constantly improves predictive outcomes
  • identifying and predicting very specific hidden activities—such as fraud and market manipulation—if these are considered potential risks


What's the right answer for your business?

We can help you discover the best solutions to your business challenges by:

  • evaluating insights and completing incremental analysis
  • reviewing aspects of your strategy or operations, the balance of risk and cost efficiency, or tactics at an individual customer level
  • identifying every opportunity to monetize and make the most of data as a strategic asset through innovative new business models


Is insight being delivered to the right people at the right time?

We can help you empower the right people at the right time by:

  • understanding who needs access to data and insight
  • developing relevant visual outputs to help different users quickly interpret and take action on the insights they receive


How do you embed data analytics into your organization?

We can help you embed data analytics into your organisation by:

  • designing the integrated set of capabilities you’ll need to use data and analytics effectively
  • advising on how best to integrate data analytics systems into the broader organizational eco-system
  • providing managed outsourced services and supplying ongoing solutions—data hosting, analytics and business recommendations—to your organization


Analytics for your industry and sector

  • Financial Services
  • Public sector and Healthcare
  • Energy, Mining, Utilities & Industrial Products
  • Technology, Retail & Consumer


Featured Content

PwC is combining drone technology with artificial intelligence, in a trusted data environment, to help clients with security-sensitive and complex infrastructure projects, achieve a 67 percent reduction in both time and costs.

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Techniques and resources

PwC's Analytics apps

PwC's Analytics apps

Innovate with powerful analytics

Data & Analytics Framework

Actionable data

Information Management


The result

1. Closing the gap between ideas and results

Solving complex, ambiguous, non-linear problems with data and analytics, from strategy through execution

2. Faster to market

Using data and analytics for speedier insights and using those data-driven insights to take first mover advantage and disrupt your industry

3. Practical, executable recommendations

Alignment between business objectives and analytical findings leads to practical recommendations, and increases the likelihood that the organization will embrace the recommendations and take action

4. Greater resilience

Gaining agility in the face of dynamic market forces as a result of using data and analytics intelligently and efficiently

5. Improved performance

Upgrading essential capabilities by building the systems and tools needed to support data analytics and integrate with existing technologies throughout the organization

6. Intelligence in the moment and a stronger capability for predicting the future

A data and analytics strategy at the core of your operations generating both immediate results for the issue at hand and insights to build on to anticipate future challenges and opportunities


We'd love to speak to you about how you could extract greater value from data and analytics.
For more information please get in touch.

Ramy Sedra

Data and Analytics Consulting Leader, Montreal

Tel: +1 514 205 3972