Blog: Middle East Perspectives

Hear from our leaders in the Middle East on issues that affect the region and the business community.

Recent post


Getting Emirati Women Into Work – Why Our Study Surprised Me…

By Sally Jeffery, Global Education & Skills Practice Leader, PwC

Our team undertook the privileged task of working alongside the government body, Dubai Women Establishment (DWE), to explore opportunities to expand female Emirati participation in the local workforce. The recently published landmark study, the first of its kind, now serves as a reference point for policy makers to better understand the aspirations of non-working Emirati women and pave the way for new initiatives that benefit the country’s progress.

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Dalia Adawieh
Middle East PR & Communications Leader, PwC Middle East

Rasha Adi
Middle East PR Lead, PwC Middle East

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