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The world is going through a technological revolution, with technology replacing human tasks and changing the skills organisations need. New roles will be created, other roles will need to be adapted, and some roles will no longer be required as a result of automation. COVID-19 has also rapidly accelerated the need for digital transformation and is shifting demand and supply of jobs across different sectors. This is leading to increasing disparity, disrupting jobs and businesses. Upskilling and reskilling are therefore critical initiatives which need to be addressed.
In order to respond to these pressing challenges, PwC launched its global “New World. New Skills.” programme, which includes a number of initiatives aiming at promoting and supporting upskilling. One of the initiatives is the Digital Fitness app (also known as “DFA”), which provides people with a personalised assessment and development of their own digital acumen. During the COVID-19 pandemic, we made this tool freely available for any individual interested in boosting their digital skills until July 2020. Following the success of the Digital Fitness app, we are pleased to announce that we will be extending the free access of this app until 31 July 2021.
The PwC’s Digital Fitness app can help users deepen their knowledge of the latest digital trends and adapt to new ways of working and learning. The app enables users to complete the initial assessment to see their current digital fitness score, identify any gaps in their knowledge and choose a learning plan that works for them. It also allows users to stay relevant with customised upskilling content based on the individual gaps and provides insights through articles, podcasts and videos. Also, through this app, users can see how much learning they’ve accomplished through the week, track progress against their goals and celebrate as their digital fitness score improves when they complete weekly plans.
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