Cookie Policy
July 2026
What are Cookies?
Cookies are small text files which are placed on your device when you are visiting a website. Cookies can have various purposes, including to make the website work properly, to remember your preferences, or to improve user experience. Cookies can either be ‘Session cookies’ or ‘Persistent cookies’.
Session cookies: these cookies remain active for the duration of your browser session (i.e. until you leave the website).
Persistent cookies: these cookies remain on your browser for a defined period unless you decide to delete them.
Our use of Cookies on the PwC Website
We utilise cookies and other identification tools such as pixels and web beacons to register users to a specific area of the website, to gather user statistics and usage information (e.g. to understand your preferences), and to gauge the effectiveness of our marketing campaigns and awareness content (e.g. to see the number of page views). We have linked further below information on how you can manage the different types of cookies.
We use three types of cookies on our website:
- Necessary Cookies
- Analytics Cookies
- Advertising Cookies
(1) Necessary Cookies
These cookies are necessary for the website to operate. Our website cannot function without these cookies so they are always set on. We process personal data within necessary cookies on the basis of Article 6 (1)(f) of the GDPR.
Name |
Type |
Provider |
Purpose |
Retention |
pwc_uuid |
First Party |
PwC |
This cookie contains the encrypted email ID of the user. It is used to identify the registered user account (if applicable) for each request. |
1 year
|
Optanonconsent |
First Party |
OneTrust |
This cookie manages the consent of users on the website. |
1 year |
OptanonAlertBoxClosed |
First Party |
OneTrust |
It enables the website not to show the cookie information notice more than once to a user. |
1 year
|
ak_bmsc |
First Party |
Akamai |
This cookie is used by Akamai bot Manager for bot filtering and routing. |
Browsing Session
|
bm_sv |
First Party |
Akamai |
This cookie is used by Akamai bot Manager for bot filtering and routing. |
Browsing Session
|
JSESSIONID |
First Party |
It is used to maintain an anonymous user session by the server. |
Browsing Session |
Analytics cookies
These cookies are used to measure and report on website activity by tracking page visits and visitor locations. We process analytics cookies on the basis of Article 6 (1)(a) of the GDPR. You may also reconfigure your selection at any time by clicking on the icon at the bottom of the page.
Name |
Type |
Provider |
Purpose |
Retention |
RT |
First Party |
Akamai |
It is used to measure page load time and/or other timers associated with the page. |
6 days |
_ga |
First Party |
Google Analytics |
This cookie is used to identify website users. |
1 year |
_ga_xxxxxxxxxx |
First Party |
Google Analytics |
It is used to generate statistical data on how the visitor uses the website. |
1 year |
s_cc |
First Party |
Adobe Analytics |
This cookie determines whether the user’s browser accepts cookies. |
Browsing Session |
s_nr |
First Party |
Adobe Analytics |
This cookie stores the date of visit and if the visitor is new or returning. |
1 year |
s_sq |
First Party |
Adobe Analytics |
It contains information about the previous links that the user clicked on the website. |
Browsing Session |
gpv |
First Party |
Adobe Analytics |
This cookie stores the quantity of pages the user views when visiting the website. |
Browsing Session |
s_ppv |
First Party |
Adobe Analytics |
The cookie stores information on the percentage of the page displayed. |
Browsing Session |
s_ppvl |
First Party |
Adobe Analytics |
It stores information on the percentage of the page displayed. |
Browsing Session |
_hjSessionUser_xxxxx |
First Party |
Hotjar |
It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behaviour in subsequent visits to the same site will be attributed to the same user ID. |
1 year |
_hjSession_xxxxx |
First Party |
Hotjar |
It ensures that subsequent requests within the session window will be attributed to the same Hotjar session. |
Browsing Session |
_hjTLDTest |
First Party |
Hotjar |
It is used to determine the most generic cookie path to be used. |
Browsing Session |
at_check |
First Party |
Adobe Audience Manager |
This cookie determines whether the visitor’s browser supports cookies. |
Browsing Session
|
AMCV_ |
First Party |
Adobe Audience Manager |
It uses an organisation identifier to allow a company to track users across their domains and services. |
2 years |
AMCVS_ |
First Party |
Adobe Audience Manager |
This cookie serves as a flag indicating that the session has been initialised. |
Browsing Session |
_gclxxxx |
First Party |
Google Adsense |
This cookie is used for experimenting with advertisement efficiency. |
2 months |
mbox |
First Party |
Adobe Audience Manager |
It is used to generate dynamic content in a marketing box on the page. |
2 years |
demdex |
Third Party |
Adobe Audience Manager |
This cookie is used for identification, segmentation, modelling and reporting purposes. |
5 months |
dpm |
Third Party |
Adobe Audience Manager |
The main activity of this cookie is online profiling for targeted marketing. |
5 months |
everest_g_v2 |
Third Party |
everesttech |
This cookie carries out information about how the end user uses the website and any advertising that the user may have seen before visiting the said website. |
Browsing Session |
everest_session_v2 |
Third party |
everesttech |
This cookie is used to display personalised and relevant ads to the users and measure the efficiency of the ad campaign. |
Browsing Session |
Advertising Cookies
These cookies help us provide you with personalised and relevant advertising. We process these cookies on the basis of Article 6 (1)(a) of the GDPR. You may also reconfigure your selection at any time by clicking on the icon at the bottom of the page.
Name |
Type |
Provider |
Purpose |
Retention |
_fbp |
First Party |
This cookie is used to deliver a series of advertisement products such as real time bidding |
2 months |
|
test_cookie |
Third Party |
Doubleclick [Google] |
This cookie is used for real time bidding advertising exchange. |
Browsing Session |
IDE |
Third Party |
Doubleclick [Google] |
This cookie is used for real time bidding advertising exchange. |
1 year |
SAPSID |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
VISITOR_INFO1_LIVE |
Third Party |
YouTube |
This cookie is used as a unique identifier to track viewing of videos. |
5 months |
LOGIN_INFO |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
_Secure-1PAPISID |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
CONSENT |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
1 year |
HSID |
Third Party |
YouTube |
This cookie is used to verify Google user account and most recent login time. |
Browsing Session |
LOGIN_INFO |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
YSC |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
SSID |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
SID |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
VISITOR_PRIVACY_METADATA |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
APISID |
Third Party |
YouTube |
YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising. |
Browsing Session |
li_sugr |
Third Party |
This acts as a third party host in instances where we have placed one of LinkedIn’s content sharing buttons in our page. |
2 months |
|
AnalyticsSyncHistory |
Third Party |
This acts as a third party host in instances where we have placed one of LinkedIn’s content sharing buttons in our page. |
1 month |
|
UserMatchHistory |
Third Party |
This acts as a third party host in instances where we have placed one of LinkedIn’s content sharing buttons in our page. |
1 month |
|
li_gc |
Third Party |
This acts as a third party host in instances where we have placed one of LinkedIn’s content sharing buttons in our page. |
5 months |
|
lidc |
Third Party |
This acts as a third party host in instances where we have placed one of LinkedIn’s content sharing buttons in our page. |
Browsing Session |
|
bscookie |
Third Party |
This acts as a third party host in instances where we have placed one of LinkedIn’s content sharing buttons in our page. |
1 year |
|
bcookie |
Third Party |
This acts as a third party host in instances where we have placed one of LinkedIn’s content sharing buttons in our page. |
1 year |
Using your browser to control cookies
Most browsers allow you to view, manage, delete and block cookies for a website. Please note that if you delete all cookies from your browser then any preferences previously set will be lost, including the ability to opt out from cookies as this function requires placement of an opt-out cookie on your device. Guidance on how to control cookies for commonly used browsers is linked below:
For information on additional browsers and device types please see http://www.aboutcookies.org/ or http://www.cookiecentral.com/faq/.
Complaints
In the event that you want to file a complaint about our use of personal data, please send an email with the details of your complaint to mt_privacy@pwc.com. We will look into and respond to any complaints we receive.
