PwC's Asia Pacific Marketplace

Your gateway to the new digital economy

Where unique perspectives and technology meet

PwC’s first regional digital ecosystem where our clients can explore human-led and tech-powered digital solutions from PwC and third-parties to unlock business value.

We offer a one-stop shop with a regionally consistent digital experience where our clients can look for solutions to their important problems around alliance and ecosystem, digital transformation, risk management, cybersecurity, ESG, tax, data analytics, organisational effectiveness and upskilling digital assets.

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Get to know our digital transformation insights

Leaders' insights

Sundara Raj
Markets Leader and Chief Digital Officer

"Setting a digital strategy used to be a 1 to 3 year cycle; consider that in the context of the extraordinary growth in consumer behavioural changes, for example the first few months in 2020 saw a near 150% increase in online sales. Leadership and Digital teams simply need to learn quickly, identify what is and is not working and why."

Chris Baradaran
Head of Digital Ventures and Sales

"What the current situation has taught us is how crucial it is to bring forward your digital mandate — any lingering doubts about digital transformation and its importance to business longevity have been silenced in the last year."

Yap Sau Shiung
Head of Digital

"The pandemic has accelerated the need to future-proof our workforce as we no longer have the luxury of sticking to traditional ways of working - 50% of CFOs are looking to accelerate automation and new ways of working. The expected increase in the demand for technological skills emphasises the need for leaders to instil a digital mindset and nurture agility, adaptability and creativity."

Renee Ling
Chief Information and Data Officer

"With industry structures disrupted and the digitalisation of the economy rapidly accelerated, leveraging technology to rethink and reinvent new digitally-enabled business models (one that is purpose driven, sustainable and inclusive) is paramount. Transitioning to the new normal will require a cyber-ready workforce that can respond to challenges of today and lead into the economy of tomorrow."

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Contact us

Sundara Raj

Sundara Raj

Markets Leader and Chief Digital Officer, PwC Malaysia

Tel: +60 (3) 2173 1318

Chris Baradaran

Chris Baradaran

Head of Digital Ventures and Sales, PwC Malaysia

Tel: +60 (3) 2173 0212

Yap Sau Shiung

Yap Sau Shiung

Head of Digital, PwC Malaysia

Tel: +60 (3) 2173 1555

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