Assurance, tax and advisory services tailored to you and your private business

PwC Private

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Your vision. Our dedication

Ownership is bigger than just the business. It’s responsibility. It’s sacrifice. It’s your legacy. We are dedicated to helping you maximise your vision. Drawing on our global network of tech-powered experts, we’re here to help with every stage of your journey—from managing priorities, to nurturing growth and planning for exit. Let’s take care of business, together.

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Five key business priorities for private company owners

Our sixth article in the series - we focus on the 5 key priorities private business owners should focus on in 2026.

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Business, made personal

Throughout our history, private businesses have always been a priority for PwC. In fact, we’ve been working with companies like yours for over 175 years. Helping them grow, strengthen and—when and if the time is right—sell. We know business can be personal. So we’ll help you turn your opportunities into impact. And your ambition into success.

By your side, today, tomorrow

As the needs of your private business change, our support adapts. Through a global team of trusted advisers and tech-powered specialists, we’re ready to move on any challenge—and help you maximise every opportunity. Dedicated, responsive, proactive—we’re here for you today, and ready for your future.

Connections that count

The right markets. The ideal connections. The best technologies. We know where to look to find the catalysts your business needs. Reaching across our global communities, we’ll connect you with people that can help you achieve your goals—and scale your business.

Explore how we can help

Family businesses

We help family businesses grow, professionalise and prepare for tomorrow while safeguarding continuity for generations. From family governance, succession and business continuity; next‑gen education and transition; private wealth and family offices; philanthropy, values, purpose—and more.

The Owner’s Agenda for your family business​

At PwC, we’re dedicated to understanding what matters most to you and your business. We call our approach “The Owner’s Agenda”. This framework is designed to assist you in developing both your ownership and business strategies in a consistent and integrated way, reflecting that you sit at the heart of each of them, and that your agenda encompasses both.

Family offices

Opportunities. Risks. Legacy. While every family office is different, their challenges and goals are often very similar. At PwC Private, we support you at every stage of your family journey. We also provide our expertise to assist you in setting up, operating, and expanding your family office.

family offices

Startups, scaleups and entrepreneurial businesses

Founder focus. That’s what we offer through our startup/scaleup services around the world. We work with founders on the fundamentals you need to scale and grow your vision into reality.  

Drive economic value by ensuring your base fundamentals are solid​

Leverage capital opportunities to help fund future growth

​Strategies to maximise value and leverage capital to accelerate growth potential

Exit or succession strategies that align to future aspirations

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Private Equity and Portfolio Companies

Creating value takes more than speed — it takes consistency. We help private equity firms and their portfolio companies move faster with fewer surprises, delivering standardised, scalable solutions that drive performance across the portfolio. Value is realised at exit, but built every day — and we help make sure you're ready.

In the venture ecosystem, we work closely with investors to help them overcome today’s challenges through:​

  • Market study​

  • Lead advisory​

  • Due diligence: commercial, financial, tax, legal, operational, IT​

  • Exist strategy​

  • Re-structuring​

  • Tax planning​

  • Forensic and investigation

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Get in touch

Luong Thi Anh Tuyet

Partner, Markets Leader | Private Leader, PwC Vietnam

Tel: +84 28 3823 0796

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