PwC Advisory announces urban solutions report: ‘From urbanization to aging society - Lessons from Japan’

11 July 2016
PwC Advisory LLC

TOKYO, 11 July 2016 – PwC Advisory LLC (Head Office: Chuo-ku, Tokyo, CEO: Yasuhiro Hirabayashi) announced today that its Cities Solution Centre Japan has published an English-language report titled, ‘From urbanization to aging society - Lessons from Japan’. The announcement was made at a seminar sponsored by Cities Solution Centre Japan as a co-located event of World Cities Summit 2016(*1), organized by the government of Singapore.

Fast-growing Asian cities must swiftly resolve certain challenges to achieve sustainable urban development, including water supply, sewage systems, and other infrastructure shortfalls, traffic congestion, pollution, waste disposal, and disaster preparedness.

Japanese cities had to build disaster-resistant and environment-friendly cities during its experience of rapid urbanization in the era of advanced economic growth. And today, the nation faces new challenges from an aging and declining population. In order to overcome the situation, Japanese cities have collaborated with central government and private companies. The new report presents a portfolio of urban solutions that have drawn on Japan’s outstanding approaches to surmount hurdles and strengthen urban competitiveness. This publication aims to help resolve urban issues in developing countries while fostering Japanese infrastructure exports.

The report draws on the findings of the Cities Solution Research Alliance(*2), for which the Cities Solution Centre Japan serves as a secretariat. More than 30 Japanese national and municipal government organizations, businesses, and academic researchers are members of the Alliance, which has studied domestic urban solutions over the past 18 months.

Yumiko Noda, Partner leading Public-Private Partnership & Infrastructure at PwC Advisory and Head of the Cities Solution Centre Japan, commented as follows.

“Japan built disaster-resistant and environment-friendly cities as it underwent rapid urbanization during its high-growth era. The nation has a vast reservoir of infrastructural technologies and knowhow to resolve urbanization challenges. I think that the announcement of this report at the World Cities Summit 2016 in Singapore created a great opportunity to heighten awareness of Japan’s outstanding urban solutions among city leaders from across the world. I hope that the report can foster further successes with Japan’s public-private collaboration-driven infrastructure export initiatives by showcasing these solutions.”


*1. Visit the following website for details of the World Cities Summit 2016:
*2. The following Japanese-language website presents the Alliance and its findings:

About PwC Advisory LLC

PwC Advisory LLC helps changing companies achieve their growth strategies by offering highly specialised advice on M&A, business recovery, and infrastructure-related deals. In collaboration with the PwC global network we provide optimal services to help our clients establish an even stronger competitive advantage in the global market.

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About Cities Solution Centre Japan

Cities Solution Centre Japan of PwC Advisory LLC was established in April 2014 to function as an advanced knowledge hub that leverages the urban infrastructure insights and expertise that PwC has amassed through its network of offices in 756 cities worldwide. The Centre promotes exports of outstanding urban infrastructure solutions that help resolve global urban issues. The Centre offers the following three functions: (1) a “think tank” function to provide research and recommendations; (2) an “outbound advisory” function to promote the export of city solutions; and (3) an “inbound advisory” function to help strengthen Japan’s urban competitiveness. With these functions, the Centre will provide overarching support to the Japanese central/municipal governments and businesses for the successful penetration of their excellent urban solutions into overseas markets. It will also support efforts to strengthen Japanese urban competitiveness to face the challenges of global urban competition by introducing urban management best practices from the world to Japan.

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