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Family businesses are inherently resilient – and yours is no exception, whether recently-founded or long-established. Either way, resilience is part of your family business DNA – underpinned by your deeply-held values and purpose, long-term horizon, agile decision-making, patient capital, and rock-solid commitment to your workforce and communities.
As in any crisis, family owners had to stand united, define their commitment to their business and speak with one voice. Sending a strong message to employees, business partners and public was vital. Now that Vietnam is on its road to recovery, how family businesses leverage on the lessons learnt during the pandemic will further boost the competitive edge of family businesses.
COVID-19 brought about challenges and disruption never imagined before. Your ability as a family business to thrive post pandemic is critical to the future of your family, your business and all the people who rely on it.
How has the pandemic changed your approach or views?