The future of how we move
PwC x Economist Impact
Human moments of problem‑solving, powered by technology, are triggering industry reconfiguration. Discover how grassroots innovations are rewiring mobility—from streets to supply chains.
The Economist: Move
Watch PwC’s Global Automotive leader, Harald Wimmer, discuss how human-centered mobility solutions like Delhi’s e-rickshaws are unlocking new business models and partnership opportunities. Explore the full human story in Economist Impact’s Lives in Motion series, Move.
How street-level ingenuity becomes strategic opportunity
It starts with people solving real problems. A driver swapping a battery at midday. A neighbourhood kiosk evolving into a charging hub. A small business going cashless with mobile payments.
These everyday innovations reveal what modern mobility must deliver—constant uptime, choice, affordability, and access for all. As they scale, they open up entirely new systems—Mobility-as-a-Service, cognitive city operating systems, and new energy-logistics architectures.
That convergence pulls energy, mining, telecoms, logistics, finance, and manufacturing into a shared value chain—creating new business models, recurring revenue streams, and partnership imperatives. For leaders, the question isn’t whether mobility will change. It’s how to position your organisation’s assets, data, and partnerships to win in the emerging Move domain.
Five actions to seize the $5.86tn Move opportunity
Reinvent your business model around XaaS offerings
Move from long hardware cycles to frequent hardware and software updates and new recurring-revenue models that let customers buy features and experiences over time.
Forge strategic partnerships
Partner across tech, battery, and logistics ecosystems. Combine OEM, tech, supplier, and city expertise to access specialised capabilities, accelerate innovation, and improve negotiating leverage.
Turn cloud, data, and AI into operational advantage
Migrate legacy IT, leverage connected-vehicle data, and AI to boost production, safety, total cost of ownership, and dynamic operational decisions—from routing to charging and fueling.
Build trust
Proactively disclose data use, environmental, and safety outcomes, and invest in dependable technologies and services to earn public and regulator confidence. Trust is built through transparency, safety, and after‑sales reliability.
Engage regulators and city planners to create enabling ecosystems
Co‑design standards, privacy and security frameworks, incentives, and integrated urban infrastructure (EV charging, V2I, shared AVs) that turn regulatory constraints into growth enablers.
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PwC x Economist Impact
Lives in Motion: Where human stories meet industry shifts. PwC and Economist Impact present a six-part series that reveals how large-scale change—enabled by technology—is reshaping how we move, make, build, feed, power and fuel, and care, through the eyes of those living it.
