PwC x Economist Impact
Human moments of problem‑solving, powered by technology, are triggering industry reconfiguration. Discover how digital grids, AI, and cross-sector collaboration are reinventing how we fuel and power.
Watch PwC’s Global Energy, Utilities and Resources Leader Jeroen van Hoof explain how rising electricity demand and geopolitical pressures are reshaping how we fuel and power. Explore the full human story in Economist Impact’s Lives in Motion series, Fuel and power.
It starts with people solving real problems. In St. Croix, Donald’s rooftop solar panels and battery don’t just protect his livelihood. Linked with thousands of others across the US Virgin Islands, they form a virtual power plant—a shared, intelligent energy system that dispatches stored electricity when the grid is strained. What began as backup power has become infrastructure.
Energy systems are being reconfigured as rising electricity demand collides with the need for affordable, resilient, and lower-carbon power. Addressing this challenge requires collaboration between traditional energy players and technology, manufacturing, and finance sectors in order to build new operating models across grids, demand management, storage, and digital coordination. The result is a domain that is no longer defined by a single industry. It’s a cross-sector ecosystem organised around the fundamental human need to fuel and power modern life.
For leaders, the message is clear: energy is becoming a shared platform for growth, where value is created by orchestrating systems, data, and partnerships across traditional boundaries.
Shift from selling energy units to delivering outcomes—such as resilience, uptime, or efficiency—through models like energy-as-a-service, grid services, or performance-based contracts.
Invest in digital platforms that use real-time data, AI, and automation to balance supply and demand across distributed assets, like home batteries to industrial loads.
Move closer to end users by integrating generation, storage, demand management, and optimisation services rather than competing on supply alone.
Gain access to data, capital, and new routes to market in high-growth areas like data centres and electrified transport. Start by collaborating with technology providers, infrastructure developers, financiers, and governments.
Develop capabilities in AI, analytics, digital contracting, and data-sharing that support flexible, low-carbon, and highly resilient energy systems.
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