
Global M&A trends in consumer markets: 2025 mid-year outlook
Caution remains the name of the game for consumer markets dealmakers in a not-so-quiet market environment.
The business environment is changing and so are shopping behaviours. Consumers are leading the way toward a new wave of digitally-enabled customer experiences, based on their personalised combinations of physical and online options. In response, consumer-facing companies have to consider adjusting their entire value chains - from supply and logistics, to what their e-commerce offering will look like.
Our consumer markets team provides audit and advisory services to a large cross-section of retail and wholesale dealers in Barbados and the East Caribbean. We offer the strongest and most reliable retail and distribution industry network across the Caribbean, helping our clients to extract value from globalisation through brand trust, growth and effectiveness.
Caution remains the name of the game for consumer markets dealmakers in a not-so-quiet market environment.
The future of food is aspirational, health-focused and tech-driven.
Smart venues can introduce hyper-personalized experiences with technologies like sensors, digital twins, machine learning and artificial intelligence.
Consumers’ concerns about inflation and the wider macroeconomic climate have realigned shopping habits. Explore PwC’s February 2023 global survey to learn more about buying behaviour around the world.
Sirpaul Jaikaran
Partner, Consumer Markets, PwC East Caribbean, PwC Barbados
Tel: +1 (246) 626 6860