The New Digital Ecosystem Reality: Nine Trends Rewriting the Rules of Business

October 2013
  • Print-friendly version
The New Digital Ecosystem Reality: Nine Trends Rewriting the Rules of Business

At a glance

This paper discusses technological, economic, and political trends that are important to CEOs and C-Suite executives while exploring the trends and challenges that businesses must consider to remain competitive.

PwC has identified nine key technological, economic, and political trends for CEOs to consider. That so many trends are cresting at the same time only complicates the challenges CEOs face. But by looking at how they affect companies, and understanding how they can prepare to meet these challenges, CEOs can increase their chances for success. Is your business prepared for the New Digital Ecosystem Reality?

The new digital ecosystem: Video
Tom Archer, Global Google Alliance Leader, shares PwC's point of view relative to the technology trends that are rewriting the rules of business.

Additional papers in the series

The New Digital Ecosystem Reality: Digital Commerce is a Journey

The ability to market, sell and serve through digital means has become a key expectation of all enterprises, but a variety of industry challenges complicate those efforts at Technology companies.

The New Digital Ecosystem Reality: Managing Risk to Enable Strategy

Facing multiple facets of risk, enterprises should consider shifting from being reactive to being proactive. Is your company prepared?

The New Digital Ecosystem Reality: Innovation's Next Frontier is in Customer Service

As customer expectations evolve, customer service has emerged as the next critical differentiator. Forward-thinking companies understand that the future of customer service is proactive, integrated and omnipresent.

The New Digital Ecosystem Reality: Mobile Advertising Strategies for Increased Success

This paper discusses how the personalization of mobile devices has created opportunities for advertisers to develop more targeted advertisements, based on user preferences at a more intimate level than ever before.

1 2 3 4

About the series

The New Digital Ecosystem Reality series provides PwC Tech sector perspectives on the trends and challenges that businesses should consider to remain competitive.