PwC & Salesforce: Managing risk in a Salesforce environment

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February 2016

Overview

Many companies are turning to the cloud and implementing Salesforce sales, marketing and service solutions to enable them to be more agile and customer-responsive. As companies address marketing, sales and service processes, previously defined internal controls and GRC processes may also require reexamination to help establish effective and controlled business processes.

Managing risks in a Salesforce environment

As companies address marketing, sales and service processes through their Salesforce solutions, previously defined internal controls and GRC processes may also require reexamination to help establish effective controls and business processes.

  • Features and functionality within Salesforce, such as Salesforce Shield, can help organizations define and implement controls.
  • While Salesforce can help companies develop innovative ways to manage user access, compliance, and operational risks, ultimate responsibility for controls resides with each respective organization.
  • A reexamination of control integration, security design, data privacy, and control governance can help drive effective business processes that support an organization’s customer experience.

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Bob Clark

Principal, US Digital Risk Solutions Market Leader, PwC US

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