No Match Found
The more businesses spend on digital advertising, the more they could lose.
Marketers should be vigilant about where their money is going––and exactly how it’s spent. With campaign success goalposts moving continually, ad spend dollars can get misused. Up to 74% of total media spend is wasted, and according to the World Federation of Advertisers, dollars lost specifically to ad fraud are set to exceed $50B globally by 2025.
Read How to identify digital advertising fraud to learn more about:
Ready to take control of your media spend? Provide your details now to access the ebook.
© 2017 - Mon Sep 26 23:07:58 UTC 2022 PwC. All rights reserved. PwC refers to the US member firm or one of its subsidiaries or affiliates, and may sometimes refer to the PwC network. Each member firm is a separate legal entity. Please see www.pwc.com/structure for further details.