Unlock the true value of your media investment
See where your media succeeds and where it falls short
With everything in one dashboard, gain a better picture of the ROI of your media spend. Discover where to improve performance, achieve more impact and identify new opportunities for your brand.
Make more informed decisions through automated analysis
Leverage AI and advanced analytics to pull together large volumes of data quickly and better understand your options. Utilize data-driven media investment allocation to help reach higher potential returns.
Get more bang for your media buck
Increase transparency
Know who and how much you are paying. Receive real-time financial level impression reporting of your supply chain to clearly understand how your media dollars are being spent.
Attack media waste
Measure the financial impact of media flagged for fraud, viewability and brand safety. Surface previously hidden data that can help you negotiate better rates.
Drive greater campaign results with real-time insights
Optimize frequently and consistently with single-source-of-truth reporting across brands, markets, channels and partners, regardless of the buying platform.
How does Media Intelligence help you better understand how to drive investment value?
Seize more confidence and control
Enable your team to take control of the way they allocate, assess and manage spend across ad partners, including DSP, SSP and publishers.
Turn billions of data points into operational intelligence
Find buried campaign optimizations for media spend and performance across audience type, inventory supply path, content type and time of day.
Enhance consistency across all media efforts
Take the guesswork out of comparing different channels. Centralize and normalize all of your data with one taxonomy so you have a unified view of your data sets.
Improve and monitor continuously
An automated feedback loop helps identify issues and escalates them quickly. When a crisis does happen, relevant information is consolidated for investigation.
Talk to the people behind Media Intelligence
Media Intelligence is built on Insights Platform, A PwC Product.
Supported by decades of industry knowledge, Insights Platform stitches together your in-house data with PwC’s longitudinal data and vetted third-party data sources—seamlessly. Gain precise, granular detail about critical areas that directly impact your revenue—whether it’s customers, staff, supply chain, or media spend.
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