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CMOs share their keys to helping achieve a successful customer attraction strategy
April 25, 2023
PwC hosted “Customer Connections,” a talk show themed discussion featuring marketing executives on how businesses can draw a diverse range of fiercely loyal customers who advocate for their brand.
Marketing leaders are often charged with building a robust customer attraction strategy — one that helps create deeper bonds with consumers and can turn loyalty into a growth engine. Our marketing executive guests shared how they are helping secure and expand relationships with their customers amidst a challenging consumer climate heightened by an uncertain economy.
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