From pandemic disruption to new models of care, the health industry is changing at a breakneck speed. Keeping up and predicting outcomes can seem like a daunting task. It doesn’t have to be.
Traditional strategic planning is too static for today’s dynamic environment. Using machine learning, data analytics and artificial intelligence, health leaders can simulate different scenarios and model the impact of potential decisions. With this robust view, they can better sense, think, and act -- and unlock more resilient short- and long-term solutions to today’s problems.
Sense: Continuously sense external market changes in an automated manner to identify evolving issues and enable organizations to formulate a response
Act/Learn: Continuously monitor and track performance and use ‘reinforcement learning’ to dynamically adjust and improve performance
Think: AI-enabled system dynamic model that creates a digital “twin” of a market to simulate agency-based decisions in a localized and segment-specific manner
Principal, PwC US