Entertainment & Media asset valuation in the Digital Age

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Intangible assets -- including advertiser relationships and FCC licenses -- can be key components of entertainment and media (E&M) business value. As consumer trends in the E&M industry continue to evolve, measuring and reporting intangible asset value has become increasingly complex.

PwC believes that the traditional methods employed to value intangible E&M assets — while still valid — may ultimately need to evolve in the interest of improved reporting. These two publications take a closer look at these issues and key considerations for E&M companies: