Most companies are aware of PDPA requirements but aren’t yet ready for its enforcement.

The survey revealed that 100% of responding companies had heard of the PDPA with 75% saying they were fully aware of the Act’s requirements.

_{Question: Have you heard about the Thai Personal Data Protection Act (PDPA)?

Source: PwC Thailand’s PDPA survey 2020}

Despite the high level of awareness, only 5% of respondents said they’ve already implemented actions to meet all or most of the PDPA requirements. Just over a half of companies (51%) said they have begun the implementation process and 34% said they have started planning implementation but don’t have a compliance strategy in place yet.

_{Question: How would you rate your current level of PDPA compliance?

Source: PwC Thailand’s PDPA survey 2020}