Take the food fraud vulnerability assessment

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Fight food fraud

Food fraud is a growing concern. Recent scandals have increased the need to protect consumers by strengthening the food industry’s ability to detect and combat fraud within organisations and across supply chains.

That is why PwC and SSAFE have collaborated to release a food fraud vulnerability assessment that companies can use free-of-charge to help identify vulnerabilities and reduce fraud threats.

This is an industry-led solution that support the Consumer Goods Forum's Global Food Safety Initiative (GFSI) guidelines. SSAFE developed the assessment with PwC, Wageningen University, VU University Amsterdam and in consultation with food industry leaders around the world to help put you in a stronger position to fight fraud.

The war on $40bn food fraud

The criminal motivation to adulterate or counterfeit food for financial gain is growing and a new solution is needed to fight back. Current food safety management systems are not designed for fraud detection or mitigation, but new food safety guidelines will require it.

Companies are losing money and customers are losing faith. Food fraud is estimated to cost the global food industry US$30 to $40 billion every year. But that’s just the economic cost.

Beyond the financial impact food fraud can lead to serious public health risks and damage brands. Trust in food is being challenged as your fraud vulnerabilities increase.

Think like a criminal to fight fraud

Globalisation and complex supply chains are creating huge opportunities and rewards for fraudsters. Today, even the most basic foods can involve thousands of suppliers around the world. Small wonder, then, that food fraud is increasing.

Our food fraud vulnerability assessment is purpose built to help companies identify areas of vulnerability and meet new regulatory requirements of GFSI recognised certification schemes. 

It’s a great place to start in identifying your vulnerabilities and planning your mitigation efforts.

What is your vulnerability to food fraud

The assessment is easy to use and can be applied anywhere in the food supply chain, from animal feed and primary production to manufacturing and catering.

It is a freely available and free-to-use tool that can be used by every company anywhere. Go online or use the app to complete 50 questions to assess your vulnerability to fraud at an ingredient, product, brand, facility, country or company-wide level.

The assessment will give you a profile of your company’s potential food fraud vulnerability, which can form the basis for the development of controls to reduce identified vulnerabilities. 

Ready to get started? Assess your fraud vulnerabilities here, use the app or get more here.

Contact us

Julia Leong

Partner, Southeast Asia Food Trust Leader, PwC Singapore

Tel: +65 9756 2123

Tan Hwee Ching

Senior Manager, Food Trust Specialist, PwC Singapore

Tel: +65 9627 8602

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