AfCFTA- Thriving in a new Africa (Part 2)


This article is the second part of a three-part series. In the first part, we discussed the current state of intra-African trade, the AfCFTA and its importance, and highlighted businesses that have successfully leveraged regional integration in ASEAN. 

Since the publication of the first part of this article, Nigeria has joined the CFTA. With Nigeria in the CFTA, Nigerian businesses have direct access to a market of over one billion people. Therefore, they must prepare to take advantage of the new markets that the AfCFTA grants access to. However, the Nigerian market is now directly open to intra-African competition from businesses in countries with comparative advantage. 

In this part, we discuss the current state of trade in Nigeria, and highlight African countries with businesses with the capacity to compete with Nigerian businesses in the Processed Agriculture, Retail and Trade, and FMCG sectors.


Aerial view of shipping port

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Cyril Azobu

Partner & Advisory Leader, PwC Nigeria

Tel: +234 1 271 1700

Andrew S. Nevin

Partner & Chief Economist, PwC Nigeria

Tel: +234 1 271 1700

Mary Iwelumo

Partner/ Government & Public Services Leader, PwC Nigeria

Tel: +234 1 271 1700

Oyindamola Oladosu

Manager, PwC Nigeria

Tel: +234 (0) 1 271 1700

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