Subdued growth, focus on internal initiatives
CEOs’ confidence in global and Hungarian economic growth is subdued compared to last year. Despite this, they are still confident about their own organisations’ success, which they aim to ensure by focusing on operational efficiencies, innovation and human capital. Both globally and in Hungary, there is consensus on the key role data plays in decision-making. However, few CEOs are satisfied with the quality and scope of their data. While the majority of global and Hungarian CEOs agree that AI will dramatically change their business over the next five years, only a third of the CEOs surveyed have plans to pursue AI in the next three years.
You can read more information in our press release, the video summary of our survey can be found on the right.
This is the 8th year PwC has conducted the Hungarian CEO Survey. Our survey is based on PwC’s Annual Global CEO Survey, which is now in its 22nd year, and provides insight into Hungarian CEOs’ thoughts on challenges and opportunities for their companies, industries, and the general business environment. The survey was conducted in cooperation with the Confederation of Hungarian Employers and Industrialists (MGYOSZ).
"Subdued growth, narrowing market opportunities, a skills gap, and distrust in the latest technologies. This is what we see now. However, there is also strong internal focus on creating the workplace of the future and developing efficient processes and innovative solutions – this is what we are working on with our clients in 2019."
Dr. Barbara Koncz
Partner, PwC Hungary
PR Manager, PwC Hungary