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05 October, 2017

PwC named as a Major Player in the IDC MarketScape on Americas Digital Strategy and Agency Services 2017

PwC has been named as a Major Player in the IDC MarketScape: Americas Digital Strategy and Agency Services 2017 Vendor Assessment*.This research is a quantitative and qualitative assessment of the characteristics that explain a vendor's current and future success in the Americas marketplace. 

Americas Digital Strategy and Agency Services 2017

According to the report, “IDC and PwC's clients consider PwC as one of the most capable firms at bridging the business, experience, and technical aspects of digital engagements.”

Commenting on achieving this positioning, Miles Everson, US Vice Chairman and PwC’s Global Advisory Leader and the Asia Pacific Americas Advisory and Consulting Leader said: “We are pleased to be recognised in this IDC MarketScape.  We strive to help all of our clients to embrace the right mindset and technologies in order to transform how they win.  Digital should be a vital component of any company’s strategy and we can help them in their digital journey.”

* IDC MarketScape: Americas Digital Strategy and Agency Services 2017 Vendor Assessment August 2017, IDC #US41462417

About IDC MarketScape

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilises a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.


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