Idea in Brief

The Problem

To thrive in our increasingly complex world, companies must move beyond digitization and reimagine what they do to create value. But most leadership teams aren’t set up to transform their organizations and position them for success in the future.

The Way Forward

CEOs need to fundamentally rethink their leadership teams so that their top executives focus on advancing meaningful change rather than managing the current business.

The Steps to Follow

CEOs should identify the leadership roles needed to shape the future of the company, put the right people in those roles, emphasize the drive for transformation, and take ownership of their top team’s behavior.

As companies strive to build competitive advantage in a world obsessed with digitizing (which is often a must but rarely differentiating), they find that what they need from their leaders is changing. Their top people must be able to reimagine the company’s place in the world and transform the organization to live up to a more ambitious purpose. That will mean fundamental change not only in the executives themselves but also in how they collectively manage and lead the firm.

A version of this article appeared in the January–February 2022 issue of Harvard Business Review.