Emerging markets: High stakes, high rewards

Like most multinationals, global entertainment and media companies have their eye on revenue growth through expansion into the most dynamic overseas markets—the fastest-growing emerging economies.

But in contrast to some manufacturing sectors, which are searching primarily for overseas markets or lower-cost labour, many major E&M companies are adopting a sophisticated, embedding approach to this expansion—partnering with local content and distribution companies, building local studios, and tapping local talent.

And while the rewards presented by the exploding consumer sectors in these emerging giants are greater, the risks are commensurate.

We know from experience that market entry challenges for entertainment and media companies differ widely according to the country in question—we can help you approach regulatory compliance, risk management, international tax structuring and transfer pricing, HR and expatriate services, and accounting standards with local understanding and international experience, to position your company for growth in—and with—some of the fastest growing economies in the world.

To learn more about how we can help you, contact us.