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For many companies, AI adoption means
giving employees access to tools

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and encouraging them to experiment.

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While this approach has
led to some isolated success,

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it falls short of producing
the big financial gains

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that executives want to see.

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A small proportion of firms
are doing things differently,

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and it's yielding better outcomes.

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PwC researched the AI practices
and performance of over 1,200 companies

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and found that roughly one in five is getting
far stronger financial results than its peers.

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Strategic discipline is the
driving force of their success.

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These companies are
implementing AI strategy

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that closely maps to
their top business priorities,

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rather than a collection of
individual pilot projects.

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They're designing AI use cases to promote
efficiency and revenue growth,

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tracking business impact,

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and holding leaders
accountable for the results.

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This disciplined approach
is improving performance.

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Compared with other companies,

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AI leaders are two-and-a-half times
as likely to say that they've gotten better

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at creating new products and services
and bringing them to market much faster.

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They're more likely to have transformed
their business and operating models,

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and they're improving customer
satisfaction and employee productivity.

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So, what can your firm do
to unlock the power of AI?

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Make sure that you
start boosting your AI fitness

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by making early strategic choices.

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Fund, flex, and manage
your AI portfolio,
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quickly weeding out the losers
and scaling the winners.

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Through strategic
use built on firm foundations,

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you, too, can master
AI adoption and implementation

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and position yourself
to outperform your peers.