The increasing Tax burden is one of the most important concerns of CEOs1, driving the adoption of proper internal controls and robust financial reporting processes to satisfy tax authorities, regulators and other stakeholders. At the same time, tax authorities worldwide are concerned with ensuring both increased compliance amongst taxpayers, and that their fiscal policies are not overtaken by global business and economic developments.
PwC is the leading provider of tax services worldwide both in terms of the size and scope of our tax practice and our reputation2. Clients engage us because we combine a strong understanding of their business and economic environments with specialist tax knowledge in hundreds of national and local jurisdictions across the globe. As tax codes become increasingly complex and tax planning more controversial, we help companies to:
The advice we provide to clients is based on our Global Tax Code of Conduct, which guides the way as we help organizations think through the legal basis for their planning and the reputational issues that may result. In difficult economic times when companies are focused on paying their fair share of taxes as efficiently as possible and governments need to collect the maximum amount of tax revenue, we look forward to being a productive participant in these discussions.
We take pride in our role as an essential and productive part of global tax administration and compliance. Our policy specialists advise regulators, governments, corporations, and supra-national bodies worldwide on the technical and practical aspects of developing and implementing tax policy initiatives. We lead the debate with tax authorities and governments around the world, changing the way we all think about tax.
¹ CEO Survey 2013
² Senior tax buyers name PwC as their first choice provider for all tax services globally.* Our leading position as the first choice provider extends to various tax service areas, where we have a very strong lead over the competition. These include domestic and international corporate tax structuring, international assignment planning & compliance, transfer pricing, tax controversy, international tax compliance, tax function effectiveness and tax accounting.
*These results are based on an independent survey of 1,040 primary buyers of tax services globally, conducted by research agency Jigsaw Research (Q1 2015).