Consumer Intelligence Series

Insights into consumer attitudes and behaviors in the rapidly changing technology landscape

About the series

PwC’s award-winning Consumer Intelligence Series enables greater insight into consumer and executive attitudes and behaviors in the rapidly changing technology landscape. The findings are based on surveys, focus groups, video interviews, immersion sessions with industry specialists and online listening campaigns. The series has examined a wide range of issues such as privacy, smart homes, artificial intelligence, wearable technology, video content consumption and the mobile wallet.

The streaming shakeup: a battle for consumers in 2020 

As enticing new video players enter the market and content libraries become more fragmented, consumers must prioritize and strategically manage their video service portfolios to ensure access to the content they want or to even know what is available to them.

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Matthew Lieberman

Matthew Lieberman

Marketing Leader, PwC US

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