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View issue 15

View issue 15
PwC perspectives on current business issues and trends
Features
Features: Cover story
Designing your fiercest competitor:
Mastering change by
making it real
By John J. Sviokla and Adam J. Gutstein
Beyond the BRICS
By John Maxwell
Navigating the risks and opportunities in emerging markets
By Harry Broadman

Cybersecurity: The new business priority
The stakes are higher than ever—intellectual property loss, fraud, potential litigation, and damage to your brand. What company leaders need to know now about the growing risks and the strategies for safeguarding the business.
By Gary Loveland and Mark Lobel.
Interview with P&G's Asia Group President Deb Henretta
Deb Henretta, Procter & Gamble’s Asia Group President and chair of the APEC Business Advisory Council, discusses the challenges and opportunities of doing business in the region.
By Tom Craren and Gene Zasadinski
  • View: issue 15
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View issue 15

Departments
  • My view Embracing a new dynamic: Foresight and risk taking in a changing global marketplace
  • Rear view Are you designing a disruptive business model to keep your fiercest competitor at bay?

View points
  • The next test for nuclear
  • Ranking business-friendly cities
  • The health industry gold rush
  • Talent crunch: APEC business leaders forecast hiring challenges
  • Private companies voice their challenges and opportunities
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