SAP customer effectiveness

Increasing customer loyalty and profitability are key business drivers in current economic environment. However, companies often lack accurate and timely customer information to drive customer satisfaction and operational efficiencies. An integrated set of sales, service and marketing processes that align brand and account strategies is essential. PwC helps companies leverage stronger analytics and better customer process management to make more integrated cross channel decisions to transform their business.

Our SAP Customer effectiveness practice assists clients focused on SAP CRM assessments, proof of concepts, upgrades and large customer implementations.