Communications publications


2013 Deal insights for the Entertainment, Media and Communications industries

2012 North American wireless industry survey

Clearing the way: 2012 Outlook for telecom network decommissioning



PwC mobile innovations forecast
Improvements in displays, including improved touch sensitivity and more power efficiency, will enable many mobile innovations through 2015.

Opening the mobile wallet
The mobile wallet is an opportunity for companies to offer consumers money-saving incentives if they can address consumer concerns about security, privacy, and usability.

Three ways mobile operators can (profitably) help customers self-manage data consumption
With mobile data consumption growing exponentially, mobile telecom operators need to manage the increasing demand while remaining profitable. This report outlines 3 ways that mobile operators can let customers self-manage data without compromising profitability.

Competing for customer loyalty in media and communications markets
Through PwC’s ongoing consumer research program, we gain directional insights on consumer attitudes and behaviors in the rapidly changing media landscape. Our series explores Digital Transformation in the Entertainment, Media and Communications industry.

Global entertainment and media outlook: 2012-2016
PwC’s Global entertainment and media outlook is a comprehensive online source of global analysis for consumer/end-user and advertising spending. Compare regional growth rates and consumer and advertising spend with five-year historical and forecast data across 13 industry segments in 48 countries.

Communications review: Growing telecom revenues: What's next?
According to industry estimates, 2012 will be the year when household broadband revenues, globally, finally overtake household voice revenues. Perhaps more important in 2012, the number of 4G LTE mobile spectrum auctions, pilots and rollouts around the world will accelerate.

Social media: The future of customer relationships
Social media has become a dominant force in consumer culture and is being exploited successfully by some of the world's leading businesses. Learn about the significance of the paradigm shift to social media, the implications it has for businesses, and how to get started and maintain momentum.

Customer profitability
Most organizations today assess business performance using revenue or broad based profitability metrics. Yet this approach may be causing organizations to miss valuable opportunities to make their business more profitable. A closer look at individual customers can help transform an organization's bottom line. Customer profitability analysis goes well beyond customer segmentation which measures the profitability of groups of customers based on geography or product mix - but looks at an individual customer and how they are contributing to the bottom line based on the products they own, subscriptions, customer service history, and other factors.

Entertainment, media and communications tax newsletter
This quarterly publication focuses on critical tax legislation and regulatory developments that may impact entertainment, media and communications companies.

How consumer conversation will transform business
How consumer conversation will transform business examines how new technologies and new methodologies are transforming a new source of consumer data — the customer's thoughts, intentions and innovative ideas obtained from conversations found in blogs, message boards, phone calls and other interactive media — into a dramatically deeper understanding of consumers.

We believe this granular, real-time view of unfiltered behaviors and attitudes has the potential to disrupt consumer-oriented businesses across numerous industries, including telecommunications, entertainment and media, retail, and consumer packaged goods.

Consumer insight series: Research findings papers
As part of our global consumer research program, PwC's Entertainment, Media, and Communications practice conducts consumer discovery sessions to elicit candid feedback and gain new understanding of consumer attitudes and behaviors in a rapidly changing media landscape.

Navigating the era of the empowered consumer
PwC facilitated a day-long conversation among 36 senior advertising, content, distribution, and media professionals to explore the rapidly evolving technologies and changing consumer behaviors, and the uncertainty that these factors are creating around how companies do business, reach consumers, and monetize products and services.

Be counted: A fact book measurement companies serving US the media industry
A compilation of companies offering measurement services and tools to help advertisers, media agencies and content providers and distributors analyze returns on their entertainment and media investments.


View global Communications publications