Cloud computing: A fundamental change in business automation and new revenue opportunities

March 2010
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Cloud computing: A fundamental change in business automation and new revenue opportunities

At a glance

The real value of cloud computing isn’t isolated to the benefit of virtualization in the data center. Now IT can deliver the full payback businesses have long desired from technology investments in terms of business efficiency, flexibility, and scalability. In other words, cloud computing represents a fundamental change in business automation, bringing with it huge new revenue opportunities. Is your company on board with the all cloud computing has to offer?

A must read for C-suite decision makers, this paper explores the real potential of Cloud computing. The real value of cloud computing isn’t isolated to the benefit of virtualization in the data center. Through cloud computing technologies, IT can finally deliver the full payback businesses have long desired from technology investments in terms of business efficiency, flexibility, and scalability by enabling a fundamental change in the automation of business functions and operations.


The paper also details PwC's Cloud components maturity model and sets out three scenarios for embracing the cloud at the enterprise level.