Companies rethink roles in the new health economy

Fiscal pressures, sweeping regulatory changes under the Affordable Care Act, and an industry-wide shift to consumerism have given rise to a new health economy. To succeed, some healthcare organizations are reinventing themselves. Insurers are acquiring provider groups. Providers are entering the insurance business. Retailers are expanding their health offerings.

What are the implications?

As healthcare goes retail, there's room for growth
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Implications of new healthcare roles:

  • Companies should expand their footprint, but first make certain they have considered potential impacts on the current business.
  • Take calculated risks, but have a “fail fast” mentality.
  • Create service businesses to expand revenue streams. Separate service brands can insulate the core business brand.