This issue of the Technology Forecast examines the wide range of video game design techniques that can be used in non-game environments for business benefit.
What is it about games that we love so much? Whether it's the engagement, the motivation, or the challenge, businesses have taken notice. Solving business problems with game-based design, the new issue of the Technology Forecast , explores the wide range of game design techniques that can be used in non-game environments for business benefit, including motivating customers and employees and raising their levels of engagement.
This issue includes three features:
The issue also includes interviews with people in the field who show a blend of pragmatism and vision: