Building your personal brand
In today’s marketplace, it’s tough to stand out. Good grades and lots of extracurricular activities won’t guarantee that you’ll land the job of your dreams, or that you’ll even land the interview. There are many qualified candidates out there. The secret to standing out is to impress recruiters with the unique you—in person, on paper, and online. You need to create career marketing tools that will make the true you shine and leave them wanting more. It all starts with building your personal brand.
What is your personal brand?
It’s your reputation. It’s about bringing who you are to what you do and how you do it. It’s about making your mark by being yourself—your best self. Think of your personal brand as your calling card—your unique promise of value. It's what you're known for and how people experience you.
What are your unique strengths, skills, and attributes?
How do you choose the career that’s right for you?
What do you want to be known for?
What will make you stand out in the eyes of potential employers?
Well…what are you waiting for?
PwC's Personal Brand Experience provides:
Steps to finding the right career path for you
Activities to discover your unique strengths, skills, and talents.
Tips to help create your compelling story through:
- Delivering a memorable elevator pitch
- Crafting a winning cover letter, resume, and bio to capture the interest
Guidelines to project a positive professional presence
Interviewing tips that will help you stand out among the competition
Strategies to build your network in person and online
Steps to developing a professional online presence on LinkedIn.