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Experience Radar 2012: Customer insights for the US hospitality industry
May 2012
At a glance
Progression in the sector has continued, despite slower economic growth and suppressed supply growth. Hotels are expected to increasingly rely on improved pricing to drive revenue growth.
By helping US hoteliers rank their consumer features by relative importance to travelers and economic benefit to themselves, Experience Radar locates opportunities to create value---pointing the way toward top-line growth and bottom-line results.