4th Annual Digital IQ Survey

John Sviokla

Principal and Innovation Leader

Dr. John J. Sviokla is Principal and Innovation Leader at PwC. He also serves on PwC’s investment and innovation committee. Dr. Sviokla was previously the vice chairman of Diamond Management & Technology Consultants and served as the firm’s global managing director of innovation and research. As a knowledge leader in strategy and marketing, Dr. Sviokla's most recent research initiatives included the Diamond studies Business Design 2010 (with Paul Blase & Stacy Sachen), Diamond Digital IQ (with Chris Curran & Caroline Calkins), and a recession study entitled Don’t Waste a Crisis: Emerge a Winner by Applying Lessons from the Last Recession (with Paul Blase & Anand Rao).

Prior to joining Diamond, Dr. Sviokla was a professor at Harvard Business School for 12 years. In this capacity, he authored more than 100 articles, case studies, videos, and teleseminars, along with editing numerous books. His seminal articles in the Harvard Business Review, "Managing in the Marketspace" and "Exploiting the Virtual Value Chain," were among the first harbingers of the growth of the Internet world.

Dr. Sviokla is a frequent contributor to the Harvard Business Review and serves on the editorial boards of several journals. He has consulted with firms around the world and lectures at many institutions, including Northwestern University, the University of Oxford, and the Massachusetts Institute of Technology. He is an active conference and corporate speaker, lecturing on topics such as innovation, competition, and leadership.

Dr. Sviokla earned his bachelor of arts degree with high honors from Harvard College's Department of Visual and Environmental Studies. At Harvard Business School, he earned an MBA with distinction and a doctor of business administration with a major in management information systems.

Chris Curran

Principal & Technology and Strategy Leader

Chris Curran is a Principal at PwC who works closely with clients on many of their most fundamental IT challenges. Chris co-leads the advisory practice’s investments in new product offerings and technology innovation.

Chris spearheads PwC’s Digital IQ Study, in which 730 C-level business and technology executives express their beliefs about IT’s role in economic competition.

A sought-after speaker and thought leader, Chris regularly contributes to a variety of industry journals, including the CIO Leadership Forum, CIO Insight, Investor’s Business Daily, Baseline, InformationWeek, and Insurance and Technology. In addition, he is an active sponsor of the Center for Information Systems Research (CISR) at the Massachusetts Institute of Technology (MIT) and serves on the MIS Quarterly Executive Advisory Board.