The Middle East region contains some of the world’s most diverse, challenging and rewarding markets. The social and political upheaval seen across some of the region is a visible indication of the rate of change in some markets. But this is more than matched by other, less visible changes such as those in consumer behaviour, industrial development, regulatory reform and business culture.
Making informed decisions in this environment can be challenging, in particular considering that the quality and quantity of publicly-available information is lower than in more transparent markets.
Based entirely in the region, our Strategy team works with clients to understand the challenges and opportunities of their specific target markets, to anticipate relevant trends, and ultimately to make investment decisions based on fact, not supposition.
We work with our clients when they are considering making major investments or strategic changes, often in a growth, partnership or acquisition context, such as:
Market entry strategy
Helping multinational clients understand the local market and develop plans to increase their presence
Commercial due diligence
Helping corporate, financial and sovereign investors identify, evaluate and execute investment opportunities
Corporate strategy and business planning
Helping local and regional clients develop sound and implementable strategies and plans for growth
Our points of difference
Our dedicated Strategy team combines international experience with local market access. We are connected into the wider PwC network, which has over 2,500 people in 12 countries across the region, as well as with PwC’s global industry sector teams to provide industry insight and international benchmarking.
With a multinational, multilingual team based in four key locations, our team has the ability to gather and interpret information and expertise that is not publicly available. Connecting with our other specialist teams in Tax, Legal and M&A, we can provide a depth of understanding across a range of areas to ensure that our recommendations are specific and achievable.
Being part of PwC, our analysis, advice and conclusions are objective, practical and financially-grounded.
All of which means we reduce uncertainty in our clients’ business decisions, and maximise the chances of achieving a successful outcome.