
Reflecting growing competition, today more than 220 fund management groups distribute product on a cross-border basis as their primary business strategy. However, designing, implementing and maintaining a sustainable multi-jurisdictional distribution strategy means taking into account a host of factors that will impact the ultimate success of crossborder distribution. The challenge of strategy development is to identify, understand and then evaluate the likely impact of these factors and their outcomes on your business.
Our Market Strategy module will assist you to identify, analyse and evaluate the critical factors, including the myriad of specific local issues, in the design of your cross-border distribution strategy. In today’s competitive environment your cross-border strategy must quickly be both effective and efficient, given the significant costs of launching and maintaining an international fund distribution strategy. We can support you in achieving this objective.
The depth and extent of our support is tailored to your specific requirements, including your available internal resources and existing knowledge of international distribution. We can deliver our support in a fully flexible environment, focused on providing the solutions you require. For example our distribution strategy support could include, providing ad-hoc in-depth local market research, the evaluation of key data, specific advice on local markets or having an active seat on your distribution steering committee responsible for preparing a distribution strategy.
Producing a comprehensive and viable distribution strategy is complex and time consuming, requiring a detailed understanding of international fund distribution as well as expert knowledge of local markets.
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