The Strategy Agenda

How are CEOs in Africa managing strategic priorities like regional growth, product and service innovation and internal restructuring? We tapped our network of clients and experts to find out how 'doing things differently' provides a competitive edge in Africa.

In Africa, the risks are changing constantly and the growth opportunities are unprecedented.

Our survey shows that there is no clear winner among the top three growth strategies for CEOs: expanding into new geographic markets, developing new products/services and increasing their company's market share in existing markets. Many CEOs focus on all three strategies simultaneously to grow their companies.

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