New Marketing & Communications Director at PwC

View this page in: Magyar 26 April 2011

Viktor Bálint (35) has been appointed as the Marketing and Communications Director of PwC starting from May. This highly experienced professional will be responsible for the strengthening of PwC’s market position aligned  with the new strategy & brand of the company. Besides leading the Marketing Department in Hungary, Viktor Bálint will also be involved in the marketing and communication activities of other countries in the region.

Viktor Bálint graduated  from  Corvinus University  he then  took a scholarship in the Netherlands and later  received a masters degree in the finance. In 1999, Viktor began his career at FigyelőNet as a journalist before then becoming an editor and project manager (FigyelőNet, HVG online). Later he continued his work as Editor-in-Chief at FigyelőNet where he lead the editorial team of 20 people, a team which won the “Website of the Year” award in two consecutive years. From 2006 Viktor, as publishing director, was responsible for the business portfolio (Figyelő magazine family, custom magazine division), as well as for the home decoration and female magazines.  During his work he lead the re-positioning and development of several products and from 2009 took over the business development tasks of Sanoma. In this role Viktor Bálint was responsible for the exploration of new business opportunities, product branding and for product, content, & distribution development tasks. Prior to joining PwC he was the project manager of several large-scale initiatives (promoting the development of financial & cultural programs and supporting the purchase of local products).

ENDS

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