Convergence

With the birth of devices to harness broadband, consumers and businesses are pushing hard and fast to accelerate and incorporate technological changes. A PwC analysis reveals a dramatic rise in total spending across the converging sectors: communications, entertainment, and technology, creating a burst of innovation.

Companies can harness the opportunities around convergence and translate them into value creation. The corporate winners will be those companies who nimbly manage change to fuse state-of-the-art technology with a clear vision of the future.

How PwC can help

A new and open business model is the way to manage convergence, realise its potential and enable sustainable shareholder value. Using an open business model, PwC can help you:

• Capture new revenue without leaking profit
• Integrate acquisitions rapidly without sacrificing value
• Understand consumers without getting lost in data
• Open up infrastructure and maintain security
• Create open partnerships while protecting intellectual property
• Drive new innovations while managing risk

Whether it's developing and understanding new advertising models, managing the value of new alliances, rights management, revenue assurance, transaction support, advertising services, customer analytics, or other issues you are currently facing, PwC can help. With a network of professionals in more than 149 countries, we are able to provide in-depth local experience supported by an extensive global network.