In the world of convergence, technology, content, and distribution are converging at a speed never before seen. Consumers are now empowered by new technology and distribution platforms to engage with media and advertising in entirely new ways. Convergence is going to fundamentally redraw today's business map, fuelling a power shift towards consumers that verges on social revolution.
This PwC podcast features an interview with Dean Hallet, CFO for Fox Filmed Entertainment, Deborah Bothun, PwC' global convergence leader, and Marcel Fenez, Asia Pacific leader of PwC' technology, entertainment, media and communications practice based in Hong Kong.
Hear firsthand how Fox is embracing convergence and how PwC is helping companies succeed in the convergence era by adopting an open business model.
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