From Beijing to Budapest: New retail & consumer growth dynamics in transitional economies

From Beijing to Budapest (executive summary 410kb)
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This thought leadership study is the third edition of an important regional research project started in 2002. The study seeks to provide a broad picture of the economic, social and cultural background to fourteen different countries from the Asia and Central & Eastern European regions, as well as highlighting the challenges and opportunities for retail and consumer goods companies wishing to invest there — or already investing there.

Please download the country reports below: