The elderly care market is going through a period of profound change, with significant reform likely under the new coalition government. As the population ages and demand for care rises, the funding environment for elderly social care in England is becoming increasingly challenging. A two-tier care system is appearing with those who are provided for by local authorities and those who are self funded or supported by family, as public spending is cut and the personalisation agenda takes shape.
This publication outlines the results of a national survey of care provider’s views on the current challenges and the future shape of the elderly care market. The survey highlights the need for government to set clear policy and direction now to address the acute funding crisis facing the sector and for providers to go beyond their current plans and be more flexible in their business strategy to remain competitive.