Assertive citizens: New relationships in the public services

Today's citizens are more assertive of their rights and less deferential to traditional forms of authority than ever before. Improved access to information, increasing prosperity and greater social freedoms have encouraged fundamental changes to the ways in which we engage with Government and this has implications for public policy and the role of public service professionals. In particular, rising expectations have created profound challenges for public services, principally in health and education.

A Social Market Foundation report produced in partnership with PricewaterhouseCoopers LLP examines how the rise in "assertive individualism" is affecting public policy in the UK and draws conclusions on how government can enable reform in a way which empowers users in their dealings with public services.