Publications
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| Making sense of a complex world: Broadcast television - Acquired programming rights The third paper in PwC’s Media Industry Accounting Group series explores the critical considerations relating to the recognition, presentation, amortisation and impairment of acquired programming rights for broadcast television. |
| Making sense of a complex world: Revenue recognition for media companies The second in the series of guides from PwC's Media Industry Accounting Group, this paper explores some of the main implications for media companies of the revenue recognition exposure draft re-exposed in November 2011. |
| Selfsumerization: Transforming the Enterprise This paper focuses on the emerging developments in “selfsumerization” of the enterprise arising from advances in electronic devices, location awareness, 3D, cloud-mobility symbiosis, high-speed networking and the increasing presence of “Gen Y” in the workforce. Selfsumerization will lead to marked changes in the next two to five years in the way that private and public sector enterprises will balance versatility, risk, productivity and worker and client satisfaction. |
| Storing Entertainment Content in the Cloud Amid the recent launch of music, photo, and video content services, consumers appear to be more informed about digital lockers, yet consumers still lack a strong understanding of the benefits of digital lockers or the rights that come with ownership. This report includes quantitative findings on consumers' awareness, interest and engagement with digital content storage, including their willingness to pay for it. |
| Netherlands Entertainment & Media Outlook 2011 Along with five year forecasts on eleven industry segments, the 2011 edition focuses on the emergence of a golden age for empowered consumers, driven by the profound move to digital, which has created a ‘new normal’ for the entertainment and media industry. The Outlook shows, through its in-depth 5-year forecasts, that the next five years will see the influence of digital technologies progress across the industry. |
| Future-proofing Media: Understanding the European deals agenda Despite a challenging economic backdrop there were more European entertainment and media mergers and acquisitions in 2011 than 2010, particularly in the mid market. Click here to identify the four key trends that were driving this deal activity in 2011. |
| US: Entertainment and Media Deal Insights Despite persistent financing pressures, 2011 saw steady deal flow for the US entertainment and media (E&M) sector as companies and private equity firms executed on their M&A strategies in an evolving digital marketplace. |
| Delivering results: Key findings among Entertainment and Media CEOs The ever-changing consumer is seeing CEOs in the E&M sector take a measured view of their industry's outlook, particularly in areas of changing consumer spending and behaviour, strategy execution and availability of talent. |
| Multi-channel consumer survey: Customers take control With more than 80% of all respondents researching online before they buy electronics, computers, books, movies and music, the 'Multi-channel consumer survey: Customers take control' reveals a world now rife with online "experts" who are using online as a platform to shop across all product categories. |
| Changing the game: outlook for the global sports market to 2015 The second edition of our outlook for the sports industry provides global and regional revenue forecasts over the next five years in four key segments: gate revenues, sports sponsorship, media rights and merchandising. We predict that global sports revenues will grow to US$145.3 billion over the period 2010 - 2015, at an annual compound growth rate of 3.7 percent. Drivers include a rebound in TV advertising, the ongoing migration of sports to pay-TV and the return of financial services and automotive companies to sponsorship. |
| The consumer-led mobile smartphone transformation For today’s smartphone consumers, mobility isn’t just about making calls or checking email on the go—it’s a lifestyle. Since the launch of Apple’s iPhone in 2007, smartphones have transformed the way consumers connect with businesses and each other. This report looks at how consumer preferences and behaviours will continue to evolve around popular smartphone-based activities and the impact it will have on businesses. |
| Global Gaming Outlook: the casino and online gaming market to 2015 The second annual edition of the Global Gaming Outlook looks at trends in both the casino and online gaming industries, with full five year historical and forecast revenue data by territory for bricks-and-mortar casinos, and an in-depth exploration of the prospects and challenges for the online gaming market across the world's regions. |
| Swiss Entertainment and Media Outlook: 2011-2015 Along with five year forecasts on twelve industry segments, and interviews with Swiss leaders of E&M companies, governmental organisations and industry associations, the Swiss Outlook points towards a Swiss economy which, post-financial crisis, bounced back to growth in 2010 with GDP growing at a convincing 2.8 per cent. |
| Entertainment & Media Outlook in Italy: 2011-2015 Along with five year forecasts on twelve industry segments, the 2011 edition points towards a media industry which rebounded during 2010, as the market started to recover from the global financial crisis. However, the positive economic trend shown during 2010 and the first months of 2011, has not continued. Digital experiences will become the main driver of E&M market growth within the next five years. |
| South African entertainment and media outlook 2011-2015 Along with five year forecasts on 13 industry segments, including a brand new chapter on Gaming, the 2011 edition focuses on the acceleration in the migration to digital. This is a key trend which is increasingly being felt in South Africa, due to the increasing availability and affordability of broadband and mobile infrastructure. The Outlook shows, through its in-depth 5-year forecasts, that over the next five years, the demand for digital experiences will grow and become the norm across all 13 sectors of the E&M market. |
| Entertainment & Media Outlook for the Netherlands: 2011-2015 Along with five year forecasts on eleven industry segments, the 2011 edition focuses on the emergence of a golden age for empowered consumers, driven by the profound move to digital, which has created a ‘new normal’ for the entertainment and media industry. The Outlook shows, through its in-depth 5-year forecasts, that the next five years will see the influence of digital technologies progress across the industry. |
| Australian Entertainment and Media Outlook 2011 Along with five year forecasts on eleven industry segments, and a new spotlight on the New Zealand market, the 2011 edition focuses on 'Partnerships', exploring through in-depth interviews with leading industry figures the importance of collaborating with others as a major factor critical to success in the new digital age. |
| India Entertainment and Media Outlook 2011 2010 saw India record one of the highest E&M growth rates in the world, at 11.2% in 2010. Yet, the industry still grew a little slower than expected, driven in large by the downturn in the film segment. This report details the key trends and current challenges facing the Indian E&M market across nine major E&M segments, and presents PwC's viewpoint on the outlook for this dynamic market from 2011-2015. |
| Engage customers through social media Social media has grown rapidly over the last decade and it's made a huge change to the way consumers choose goods and services. This new report explains social media and outlines how it differs from traditional communication media. It uses examples of successful social media strategies to help businesses explore the value they can create by growing in this burgeoning market. |
| How consumers are changing the way they watch, rent and buy movies When it comes to viewing movie content, today's digitally connected environment is driving profound changes in the way consumers rent, purchase and watch films. As film companies consider new ways to reach consumers in the digital age, models based on price and convenience may be the most attractive to consumers. This report provides key findings from a consumer survey conducted by PricewaterhouseCoopers on consumer behaviours in such a rapidly changing media landscape. |
| Discovering behaviours and attitudes relating to pirating content Today's consumers can access an astonishing variety of movies, videos, and television shows — on multiple platforms — faster than ever before. With so much content at their fingertips, find out what compels some consumers to commit online piracy by either downloading or streaming content illegally, and the implications of this for entertainment and media businesses. |
| Measuring the effectiveness of online advertising In a constantly changing environment where new online resources, formats and uses are being developed, measuring the effectiveness of online advertising is a complex matter. This study identifies the different ways of measuring the effectiveness of online advertising. |
| eBooks - Turning the page: The future of eBooks This new study examines trends and developments in the eBooks and eReaders market in the United States, United Kingdom, the Netherlands, and Germany, and discusses major challenges and key questions for the publishing industry worldwide. It also identifies market opportunities and developments for eBooks and eReaders, and makes recommendations for publishers, traditional retailers, online retailers, and intermediaries. |
IAB internet advertising revenue report Conducted by PwC and sponsored by the IAB, this report is considered the most accurate measurement of Internet/online advertising revenues in the US. All-inclusive, the report includes data reflecting online advertising revenues from Web sites, commercial online services,e-mail providers, as well as other companies selling online advertising. |
